Lancome
Armand Petitjean, perfumer and cosmetician, devoted his life to his dream of giving women the most beautiful things possible.
For them, he created Lancôme.
For them, he selected the rose.
For them, he surrounded himself with the best researchers.
For them, he began an exemplary adventure in the realm of passion.
LANCÔME FRAGRANCES: THE BEGINNING OF A BEAUTIFUL STORY
His passion for fragrances inspired Armand Petitjean to take a spectacular step: in 1935, he launched Lancôme with five great fragrances. Audacious? Yes, but Armand Petitjean was a product of the school of François Coty, the "father of luxury perfumes."
"Tropiques", "Tendres Nuits", "Kypre", and "Bocages", perfumes that would be followed by so many others. Nearly all the bottles were created by the great artist Georges Delhomme. These are now collectors' items.
LANCÔME SKINCARE: AN IMMEDIATE SUCCESS
The guarantee of eternal beauty. Lancôme fulfils this dream of all women by focusing on scientific research. As of 1936, the brand made a name for itself with NUTRIX, which has the same nourishing and regenerating formula today.
Later, in 1955, Lancôme launched the Océane line, which contained ultra-pure enriched with algae seaweed and trace elements. The success of these innovations owes much to the "techniciennes", the women who graduated from the Lancôme school and carried the brand's message all over the world.
